Brains wanted their younger guests to receive the full treatment when dining at their pubs. They asked Packme to produce a children’s pack that would keep kids occupied and that they would appreciate.

We created an extensive activity pack for them, consisting of a 20 page booklet, an A5 sticker sheet, a multicolour stacker crayon and a recyclable bag to contain it all. Brains felt that our suggestion of having 3 different designs to encourage repeat business and offer variety, was a fantastic idea.

They were also keen to showcase their brand and as they are a Welsh brewery and logo is a dragon, it seemed more than fitting to add four facts about dragons to the back of every pack, making it both informative and memorable.

Each variation has a different title; Unusual Dragon Breeds of Wales, Castle Dragons of Wales and Here be Dragons. Each pack includes an additional activity that differs depending on the design, to add just that little bit extra!

We also incorporated the Capri-Sun logo, as they are their long-time sponsor. 

Both Brains and Packme were delighted with the end result, but more importantly the children were too!